The Visibility page view is your full, drill-down view of every company that AI models surface when answering prompts in your market.
Think of it as your single source of truth for who is showing up in AI answers.
Why measuring share of voice in AI answers matters
Traditional SEO tools tell you who ranks in the list of blue links, that Google provides.
Brand Mentions tells you who gets named, recommended, and cited inside ChatGPT, Perplexity, Gemini, and Claude responses. Which is increasingly where buyers form opinions before they ever click a link.
How ALLMO calculates brand mentions, share of voice, and prompt coverage
For each report, ALLMO aggregates every mention across every AI response and computes four key metrics per brand:
Brand Mentions: total times a brand appears across all AI responses tracked in your ALLMO prompt dataset.
Share of Voice: the brand's mentions as a percentage of all responses.
Prompt Mentions: the number of distinct prompts where the brand shows up.
Prompt Share: the percentage of prompts in your dataset where the brand appears at least once
The difference between Brand Mentions and Prompt Mentions matters: a brand can be mentioned many times but only across a few prompts (deep but narrow visibility), or mentioned once each across many prompts (broad coverage). Both patterns tell you something different.
Note: In both cases it's only counted as 1 mention, even if a brand is named multiple times in the same response.
We strongly believe this is the best approach, as otherwise it can lead to inflated results. The key optimization priority is to appear in responses, not to inflate how often a brand name is repeated in a text.
How to filter, sort, and explore the Brand Mentions table
Open a report and go to the Visibility page.
Use the filter bar at the top to narrow by model, language, country, tags, or date range. By default, you'll see roughly the last 30 days.
Use the Category filter to focus on a specific type of company (e.g., only competitors, only media outlets).
Use the search box to jump to a specific brand.
Click a brand name to open its Company Profile and dig into which prompts it appears in.
The active filters apply consistently to every metric in the table, so what you're looking at is always an apples-to-apples comparison.
Scroll to the bottom of the page and click "view all brands", to see the full list.
How to act on competitive gaps and visibility wins
Spot share-of-voice gaps. If a competitor has 3× your mentions on the same prompts, that's your content and visibility gap to close.
Find unexpected players. Brands you don't track in traditional competitive analysis often show up in AI answers. Add them to your watchlist.
Identify category dynamics. If review sites or directories dominate, your GEO strategy may need to focus on getting cited by them rather than competing directly.
Prioritize prompts to win. Combine high prompt share with low brand presence to find the prompts where you're being left out of the conversation.
Benchmark over time. Re-run reports and watch whether your share of voice trends up or down relative to the set of competitors you care about.